The rise in software program provide chain assaults, just like the SolarWinds hack, prompted final yr’s government order from the Biden Administration requiring distributors to offer a software program invoice of supplies (SBOM). SBOMs will help safety groups perceive if a newly disclosed vulnerability impacts them — in idea. However trade consultants warning that they aren’t at all times complete sufficient to stop assaults or handle the challenges of securing provide chains.
One startup, Ox Safety, is forging forward with an alternative choice to SBOMs it’s calling Pipeline Invoice of Supplies (PBOM), which Ox claims goes additional by protecting not solely the code in ultimate software program merchandise but additionally the procedures and processes that impacted the software program all through its growth. PBOM appears to be gaining traction. Regardless of being based lower than a yr in the past, Ox has raised $34 million in seed funding — a proven fact that it disclosed as we speak — and has 30 clients together with FICO, Kaltura and Marqeta.
Traders to this point embrace Evolution Fairness Companions, Team8, Rain Capital and M12, Microsoft’s enterprise fund.
“When the notorious SolarWinds assault occurred, I recall the quantity of stress that was felt throughout the trade,” CEO Neatsun Ziv, a former Test Level government, instructed TechCrunch in an e-mail interview. “When brainstorming on concepts with my co-founder Lior Arzi, we talked in regards to the want for an end-to-end provide chain answer — one thing that doesn’t solely take a look at the code that goes into the tip product but additionally at the entire procedures and processes that would have impacted the software program all through the entire growth lifecycle. On the finish of 2021, we based Ox Safety to construct this answer.”
In growing PBOM, Ziv claims that Ox undertook “in depth” analysis on the basis causes of greater than 70 assaults from the previous yr. PBOM was designed to comprise data that may’ve prevented the assaults had it been available on the time, he says, and to be shared with stakeholders in order that they will confirm that the software program they’re utilizing is derived from a trusted, safe construct.

Picture Credit: Ox Safety
Ox’s platform, leveraging PBOM, integrates with present software program growth instruments and infrastructure to file actions affecting software program all through the event lifecycle. It connects to a company’s code repository and performs a scan of the surroundings from “code to cloud,” producing a map of detectable property, apps and pipelines.
Ox additionally makes an attempt to establish which safety instruments are in use, confirm that they’re operational, and decide if extra instruments are wanted. Then, the platform highlights any safety points it discovered, prioritized by their enterprise impression alongside automated fixes and proposals.
“Most IT departments are understaffed, lack visibility and are struggling to prioritize safety initiatives throughout engineering and DevOps. This leads to ‘shadow dev’ and DevOps — the place software program growth instruments and processes are exterior of the management and possession of the safety groups,” Ziv continued. “There’s additionally a extreme lack of automation that leads to guide work and causes a excessive attrition price for folks in these roles. The Ox platform solves these points by offering steady visibility, prioritizing dangers, automating guide workflows and securing the posture of [software development] components like GitLab, Jenkins, artifact registry and manufacturing.”
PBOM is — a minimum of at current — a voluntary spec. And Ox competes with distributors like Legit Safety, Cycode, and Apiiro, the final of which Palo Alto Networks is reportedly shut to buying for $550 million. However Ziv asserts that OX is gaining mindshare, pointing to the startup’s consumer base of simply over 30 manufacturers.
“We’re absolutely targeted on constructing the corporate and scaling the variety of clients we serve. To date we solely see a rise in demand as a result of growing variety of assaults,” Ziv stated. “In case you take a look at earlier downturns, there have been very profitable corporations that obtained began in every one among them. So we attempt to obsess about fixing the safety threat, quite than what might occur with the market. We’re happening this journey with robust companions who wish to see this imaginative and prescient come to life.”
Added M12 managing accomplice Mony Hassid in an emailed assertion: “Provide chain assaults are on the rise, and the assault floor is rising. In the case of software program safety and integrity, you need to look past which parts have been used and think about the general safety posture all through the event course of. Ox is pioneering a normal that can be transformative for provide chain safety. We’re proud to work with OX to enhance software program safety.”
With the proceeds from the seed spherical, Ox plans to double its 30-employee headcount by the tip of 2023.