Earlier within the week, Nvidia dropped an Ada Lovelace household bombshell. It shared that it had determined to unlaunch the GeForce RTX 4080 12GB after widespread criticism of this SKU throughout a broad spectrum of media, social media, and tech boards. In essence, many people thought the lower-specced RTX 4080 was too reduce all the way down to put on the identify rightly. In addition to the decreased reminiscence quota given away by the product identify, having a narrower reminiscence bus and approx 25% fewer CUDA cores was an excessive amount of for lovers to swallow at this stage of the RTX40 rollout.
At this stage of a product household launch, Nvidia couldn’t change issues up with out materials impacts on its companions. Thus it’s attention-grabbing to listen to concerning the prices companions will face in relabeling, reboxing, rebranding, and reflashing what seems to reach as GeForce RTX 4080 12GB product. Getting new paintings prepared, printing, reducing, and folding high-quality bins isn’t low cost, and in addition provides to labor prices. Then the {hardware} may want new labels on the cooler or PCB, relying on what was printed. Final however not least, these GPUs will should be reflashed with appropriately renamed BIOS, and supported by drivers recognizing them by their new names.
Avid gamers Nexus (opens in new tab) stated that it had talked to contacts at two large AIBs and that Nvidia would shoulder a few of the rebrand prices. With purportedly tight margins for AIBs, Nvidia will wish to be beneficiant in making up for its advertising gaffe, however it appears to not be overlaying prices 100%.
Avid gamers Nexus flagged a possible drawback with skimping on bodily rebranding the packaging/{hardware}. It reckoned some public sale website customers is perhaps tempted to peel away stickers or different simple fixes to branding on packaging/{hardware} to make money from novice patrons.
| Graphics Card | RTX 4090 | RTX 4080 16GB | RTX 4070 Ti? | RTX 4070 | RTX 4060 | RTX 4050 |
|---|---|---|---|---|---|---|
| Structure | AD102 | AD103 | AD104 | AD104? | AD106? | AD107? |
| Course of Expertise | TSMC 4N | TSMC 4N | TSMC 4N | TSMC 4N | TSMC 4N | TSMC 4N |
| Transistors (Billion) | 76.3 | 45.9 | 35.8 | 35.8 | 25? | 18? |
| Die measurement (mm^2) | 608.4 | 378.6 | 294.5 | 294.5 | 225? | 175? |
| SMs / CUs / Xe-Cores | 128 | 76 | 60 | 50? | 32? | 24? |
| GPU Cores (Shaders) | 16384 | 9728 | 7680 | 6400? | 4096? | 3072? |
| Tensor Cores | 512 | 304 | 240 | 200? | 128? | 96? |
| Ray Tracing “Cores” | 128 | 76 | 60 | 50? | 32? | 24? |
| Enhance Clock (MHz) | 2520 | 2505 | 2610 | 2600? | 2600? | 2600? |
| VRAM Velocity (Gbps) | 21 | 22.4 | 21 | 18? | 18? | 18? |
| VRAM (GB) | 24 | 16 | 12 | 12? | 8? | 8? |
| VRAM Bus Width | 384 | 256 | 192 | 192? | 128? | 64? |
| L2 Cache | 72 | 64 | 48 | 36? | 32? | 16? |
| ROPs | 176 | 112 | 80 | 80? | 48? | 32? |
| TMUs | 512 | 304 | 240 | 200? | 128? | 96? |
| TFLOPS FP32 (Enhance) | 82.6 | 48.7 | 40.1 | 33.3? | 21.3? | 16.0? |
| TFLOPS FP16 (FP8) | 661 (1321) | 390 (780) | 321 (641) | 266 (532)? | 170 (341)? | 128 (256)? |
| Bandwidth (GBps) | 1008 | 717 | 504 | 360? | 288? | 144? |
| TDP (watts) | 450 | 320 | 285 | 220? | 160? | 125? |
| Launch Date | Oct 2022 | Nov 2022 | CES 2023? | ~Jan 2023? | ~Apr 2023? | ~Aug 2023? |
| Launch Value | $1,599 | $1,199 | $799? | $599? | $449? | $299? |
Elsewhere within the Avid gamers Nexus video, the YouTuber claimed that there isn’t any new identify for these rebranded graphics playing cards but set in stone. Nevertheless, it understands from conversations with trade gamers the brand new identify will most likely be RTX 4070 or presumably RTX 4070 Ti. Pricing will get a lower-tier taste too, however by how a lot, we aren’t positive.
There’s hope that Nvidia gained’t implement any additional spec cuts with the renamed product, by way of the brand new BIOS, for instance, as that may see goodwill gained from the zapping of the RTX 4080 12GB SKU evaporate.
In fact, the Nvidia GeForce RTX 4080 being renamed as an RTX 4070 card has a knock-on impact on GPUs decrease down the efficiency ladder – what’s going to occur to the unique RTX 4070? What’s going to occur to the RTX 4060 Ti? Many questions have been raised concerning the Ada Lovelace household’s form as soon as it’s totally crystallized.
In response to the video report, Nvidia’s ‘unlaunched’ product, previously generally known as the RTX 4080 12GB, might be launched at CES-ish. Solely then may we all know its pricing and whether or not there have been any {hardware} / BIOS changes. Since it’s a few months away, let’s hope that any CES present may even share details about what may very well be the best-selling RTX 4060 tier.
The Nvidia GeForce RTX 4090 is already launched and is mostly accessible. Nvidia is scheduled to launch the $1,199 RTX 4080 16GB in November. As talked about above, the ‘unlaunched’ product, additionally initially deliberate for November, is now trying possible for a CES 2023 launch.
