The brand new Apple TV 4K with the A15 Bionic chip has simply been introduced, however rumors a few next-generation are already out. One of many high Apple insiders believes the Cupertino firm is readying a extra reasonably priced set-top field for its prospects.
Should you examine the present mannequin with the final one, Apple has already decreased its value level. Beforehand, the bottom mannequin Apple TV 4K began at $179 with 32GB of storage, and now, it begins at $129 with 64GB of storage and $149 for 128GB of storage and an Ethernet port, which suggests customers can get 4 occasions extra storage for $30 much less – or double the capability for $50 much less.
Analyst Ming-Chi Kuo says this value drop “displays the anticipated improved price construction,” however the “candy spot” is but to come back. He wrote:
“A brand new Apple TV 4K with a value drop (ranging from $129) displays the anticipated improved price construction. It might assist shipments, however the drop shouldn’t be sufficient. The sub-$100 value must be the candy spot for Apple TV, so I anticipate the next-gen will likely be extra reasonably priced.”
Since a brand new Apple TV has simply been introduced, it’s unclear when the corporate may announce a brand new set-top field. Often, Apple takes round two to 3 years to introduce a brand new Apple TV.
This time, however, the corporate solely took 16 months to unveil one other Apple TV 4K. The brand new mannequin, which will likely be accessible at first of November, brings the brand new A15 Bionic chip, which is 50% sooner than the earlier era, 4GB of RAM, a thinner and lighter design, and a tweaked Siri Distant with USB-C help.
Apple says that this fall, tvOS 16 will deliver new options to the Apple TV associated to Siri. Sadly, 120Hz refresh price help isn’t one of many new capabilities. Though each the earlier era and the present mannequin help HDMI 2.1, it doesn’t make sense why Apple doesn’t provide this improved expertise to customers.
BGR will report again as soon as we hear extra about an upcoming Apple TV mannequin.